Board of Trustees

Robert V. Wingo

Bob Wingo joined Sanders\Wingo in 1983. In the decades since, Bob’s commitment to authenticity and excellence has fueled the Sanders\Wingo team to expand the agency’s presence from El Paso across Texas to Austin, and into regional offices in New York, San Francisco and Los Angeles.
The years he spent devoted to client-side marketing have made him a trusted authority for many current and former clients. He intuitively understands how to match talent and capabilities to client needs. His leadership has been prized by clients like AT&T, Burger King, Chevrolet, KFC, State Farm Insurance, the United States Postal Service and Shell Oil.
Generosity with his knowledge and experience has led to a wealth of civic involvement and public service over the course of his career. In the 1990s, Texas Governor George W. Bush made Bob a member of the Finance Commission of Texas. In January of 2004, Texas Governor Rick Perry appointed Bob to the Texas Economic Development Corporation Board, where he served as president. Governor Perry also appointed Bob to a position on the Texas Higher Education Coordinating Board.
On a national scale, Bob sat on the board of the Martin Luther King, Jr. Memorial Foundation. Bob is a long standing member of HCA Las Palmas Del Sol’ Healthcare Board of Trustees and is currently serving as its Chairman.
Many organizations have honored Bob for his contributions to the community and to the fields of marketing and advertising. One of the most notable testaments to Bob’s leadership has been the recognition of Sanders\Wingo as Black Enterprise 2009 Advertising Agency of the Year.
In 2013, The University of Texas at El Paso and its Alumni Association honored Bob Wingo as one of their Distinguished Alumni.

Chet Burrell

Chet Burrell has had a long career in the government, non-profit and for-profit sectors, much of it focused on healthcare policy, program development and information technology.

Mr. Burrell most recently served as President and Chief Executive Officer of CareFirst BlueCross Blue Shield – the largest health insurer and health benefit services company in the Mid-Atlantic region covering 3.4 million members living in Maryland, the District of Columbia and Northern Virginia. This company, with $15 billion in annual revenue, has the highest market share in the region among private payers at just over 50 percent.

During his tenure with the company from December, 2007 to June, 2018, when he retired from CareFirst, Mr. Burrell led a massive technology upgrade, substantially changed the company organizational structure and management team, modernized product and service offerings and launched one of the largest and longest serving patient centered medical home programs in the United States that substantially slowed the rise in health care costs for CareFirst subscribers and employer groups. This program was built on establishing a central role for primary care providers as the key to overall improvement in quality and cost across all categories of care. On his departure, the company was performing at all time high levels in many areas of its operations.

During his tenure with the company, Mr. Burrell was the recipient of numerous awards and recognitions including Most Admired CEO of a large company (twice), Innovator of the Year, the ICON Award for long standing leadership and impact in the helath field. Mr, Burrell was inducted as a member of the Hall of Fame in the Baltimore area for most impactful community/business leaders whose sustained contributions to the larger community over their careers merit this recognition. Mr. Burrell served on many different industry groups and community boards, often serving as Chair.

Prior to joining CareFirst, Mr. Burrell was Chairman and Chief Executive Officer of RealMed Corporation from early 2002 to late 2007. Realmed was, at the time, an Indianapolis-based company that provided extensive online revenue cycle services to nearly 30,000 providers throughout much of the United States. Under Mr. Burrell’s leadership, RealMed became a leading payment related transaction clearinghouse that was a bridge between all types of providers and all government and commercial payers in the United States.

Over the five years that he led the company, RealMed developed sophisticated online services to providers that enabled real time claims adjudication (a first in the health industry) and offered virtually instantaneous responses to providers for a range of patient eligibility, claims status inquiries and payment results from all payers. In so doing, it better enabled providers to understand the patterns in their service billings and, thereby, helped them to operate at higher levels of efficiency.

He led a sharp growth in the company’s business (more than tripling revenue) and brought the business from deep losses to profitability. After Mr. Burrell’s departure, RealMed was sold and became a core component of Availity, which, today is a leading clearinghouse player in the health care field.

Before joining RealMed in 2002, Mr. Burrell was Chairman and Chief Executive Officer of Novalis Corporation, a groundbreaking managed care and health-technology company he founded that offered operational support to provider-sponsored healthcare networks. This enabled these provider networks to offer health coverage plans directly to employers and individuals in their regional/state markets.

The company was capitalized through a syndicate of private equity firms resulting from fund raising efforts Mr. Burrell led. It developed a model managed care program built upon strong incentives to primary carer providers to control cost within global cost targets – leading to greater overall efficiency and quality in the healthcare delivery system. This was the early version of the program design that ultimately formed the basis of the CareFirst Patient Centered Medical Home Program.

Mr. Burrell developed the company from the idea stage to full operation in the early to late 1990’s, as it entered into relationships with or created large provider sponsored networks often built around academic medical centers that used the technology, services and intellectural property of Novalis as the backbone of their health plan operations. The first of these networks, in 1990, was Preferred Health Network of Maryland, Inc., in Baltimore, a managed health care plan subsequently acquired by CareFirst.

By the time Mr. Burrell sold the company to TriZetto in late 1999, the company was supporting nearly a dozen regional health networks serving approximately 800,000 members.

Earlier, in the mid to late 1980’s, Mr. Burrell served as Executive Vice President of Associated Insurance Companies of Indiana, the predecessor organization that became Anthem BlueCross BlueShield. In this capacity, he exercised oversight and leadership of the managed care and HMO operations of the company and oversaw new innovations in health care financing.

Prior to that, in the mid 1980s, Mr. Burrell was President of the Albany Division of Empire Blue Cross and Blue Shield, which, at the time, was the nation’s largest non-profit health insurer in the country serving over 10 million members. Among his responsibilities was oversight and leadership of plan-wide managed care initiatives.

Prior to his Empire experience, he was President and CEO of Blue Cross of Northeastern New York, serving subscribers in Upstate New York and the greater Capital District area in New York.

Mr. Burrell started his career in New York State Government in the 1970s. During a 10-year career with state government in New York, he rose from an intern to serve in various senior-level positions including Executive Deputy Commissioner for the New York State Office of Mental Health; Deputy Director for New York State Office of Health Systems Management (the state’s health regulatory agency) and Senior Budget Examiner in the New York State Governor’s Office, Division of the Budget.

In these various roles he had the opportunity to participate in and shape a wide range of policy areas with an increasing focus on health policy as his government career progressed. He also had broad operational roles in helping to lead two critically important state agencies that were central in carrying out health policy initiatives and laws/regulations of the State.

Dan Burrell

Daniel C. Burrell, the founding chairman of BCOM, is the Founder and CEO of The Burrell Group, LLC a holding company that invests in and operates individual, privately held companies in the education, real estate, natural resources and agricultural sectors. Select holdings of The Burrell Group, LLC include, but are not limited to, Gemini Rosemont Realty, LLC, The Orogrande Garnet Company, LLC, The Orogrande Cattle Company, LLC, West Coast Aggregate, LLC, and The Burrell Colleges of Medicine, LLC.

Daniel C. Burrell, the founding chairman of BCOM, received his Bachelor of Arts from Georgetown University, a General Course Degree in International Law from the London School of Economics, and a J.D. from Yale Law School.

John L. Hummer
Executive Director & President

John L. Hummer is co-founder, executive board director and president of BCOM.  He earned his undergraduate degree in economics from Kansas State University under a United States Army scholarship and his master’s degree in healthcare administration from the University of Kansas. He has 20 years of executive leadership experience in the private, investor owned, healthcare industry as well as academic teaching hospitals. He held the CEO position in 12 of his 20 years in the hospital industry. He has developed, expanded, and lead major hospitals in Las Vegas, NV, Washington, DC, New Orleans, LA, Ft. Lauderdale, FL., Las Vegas, NV and Las Cruces, NM. He is a past board member of The Federation of American Hospitals.

His experiences include several academic teaching hospitals. Hummer completed his administrative residency at Wesley Medical Center, Wichita, KS, a 760-bed teaching hospital for The University of Kansas Medical School. Early in his career, Hummer served as the chief operating officer for an osteopathic teaching hospital in South Florida providing him with an appreciation for osteopathic medicine. He served as the chief operating officer for The George Washington University Hospital (GW) a major teaching hospital located in our nation’s capital.  Hummer led and negotiated all key provisions and shared service contracts between UHS, Inc. and George Washington University (GWU) under the joint venture with GWU.  His professional experience with graduate medical education (GME) and its critical role within hospitals and communities, coupled with his network of hospital relationships, has and will continue to benefit BCOM.

John serves on the board of directors for the Borderplex Alliance, the regional economic development organization for Southern, NM, El Paso, TX and Ciudad Juarez, MX. He is a director for First American Bank’s Board of Trustees. He is a past chairman of the board for the Mesilla Valley Economic Development Alliance (MVEDA) and past chairman of the Greater Las Cruces Chamber of Commerce. He is also a past president of The Rio Grande Rotary Club.

John and his wife Amy own the largest full service real estate company in Las Cruces – Steinborn Inc. Real Estate offering residential, commercial, property management, development and consulting services.  John and Amy served as co-chairs of Mesilla Valley Hospice’s “Continuing the Dream” Capital Campaign which raised $6.5 million for expansion of hospice facilities.

John, along with his wife Amy and their two sons Alex, and Sam, enjoy New Mexico, active in St. Albert the Great Catholic Church and avid NMSU Aggie supporters.

Dan Arvizu
New Mexico State University Chancellor

Dr. Dan Arvizu became Chancellor and the 28th Chief Executive of the New Mexico State University System (NMSU) on June 1, 2018. NMSU is New Mexico’s land-grant institution founded in 1888 and is presently one of the nation’s foremost Hispanic-serving universities. NMSU is a NASA Space Grant College and is home to the very first Honors College in New Mexico. Dr. Arvizu is the second alumnus and first Hispanic to be hired as the NMSU System Chancellor and Chief Executive. He previously served in various roles at Emerson Collective including Chief Technology Officer, STEM Evangelist, and Senior Advisor. He also currently serves as a Venture Partner for Sustainability for Ridge-Lane Partners, Ltd. and as a Precourt Institute Energy Scholar at Stanford University.

Dr. Arvizu has had a long distinguished career in advanced energy research and development, materials and process sciences, and technology commercialization. He started his career in 1973 at Bell Labs, and after four years transferred to Sandia National Labs, where he spent the next 21 years, 14 years in executive roles. In 1998 he joined CH2M Hill Companies, Ltd for 6 years, his last two years as a CTO. In January of 2005 he was appointed the 8th Director of the U.S. Department of Energy’s National Renewable Energy Laboratory (NREL) in Golden, Colorado and became the first Hispanic Lab Director in the history of any of the 17 U.S. DOE’s National Labs. He retired in December of 2015, and is presently Director Emeritus.

Dr. Arvizu serves on a number of boards, panels and advisory committees including the State Farm Mutual Insurance Board of Directors, the Singapore International Advisory Panel on Energy, and the Stanford Precourt Institute for Energy Advisory Council. In 2004 he was appointed by President George W. Bush, and subsequently in 2010 reappointed by President Barack Obama (twice confirmed by the full Senate), to serve six-year terms on the National Science Board (NSB), the governing body of the $7.5 billion National Science Foundation. He was twice elected NSB Chairman by his peers and served in that role for four years (2012-2016) where he testified annually on NSF’s budget before Congress. He was the first Hispanic Chair of the National Science Board, founded in 1950.

He is an elected Fellow of the National Academy of Engineering and the National Academy of Public Administration and in 2016 received the Secretary of Energy’s Exceptional Service Award for more than three decades of energy contributions. He has received numerous awards and recognitions including induction as a member of the U.S. News and World Report STEM Leadership Hall of Fame, induction as a member of the Great Minds in STEM Hispanic Science and Engineering Hall of Fame, and in 2010 was awarded the Hispanic Scientist of the Year, by the Museum of Science and Industry, Tampa, Florida.

Dr. Arvizu has a Bachelor of Science in Mechanical Engineering from New Mexico State University, and a Master of Science and Ph.D. in Mechanical Engineering from Stanford University.

John Harris
CEO – Memorial Medical Center

Mr. Harris has served as the Chief Executive Officer of Memorial Medical Center in Las Cruces since November, 2013. Harris brings nearly 40 years of senior level healthcare administration experience to MMC and the Las Cruces community. His leadership focus is on developing and executing business strategies, growing service lines and enhancing physician relationships.

Previously, Harris served as Group Vice President of Southern California for UHS, and prior to that he worked with Tenet Healthcare Corporation as President of the Sierra Providence Health Network in El Paso, Texas, from 2006-2012, and as CEO of Tenet’s Lake Pointe Medical Center in Rowlett, Texas, from 2003-2006. Over his career, Harris has served as CEO of hospitals in Texas, Arizona, Washington and Utah. He has served on numerous boards for organizations such as the Regional Economic Development Corporation, Federal Bureau of Investigation in El Paso, and the Board of Development for University of Texas at El Paso. He earned his Bachelor’s degree from Oregon State University and his Master’s in Hospital Administration from the University of Alabama in Birmingham.

Suzan Martinez de Gonzales
Community Member

Suzan Martinez de Gonzales is originally from Colorado, but she has made the State of New Mexico her home. She has a very diverse background that gives her a true understanding and first-hand knowledge of the population we serve; and a commitment to providing culturally appropriate services. Ms. Martinez de Gonzales rejoined La Clinica de Familia as of September 2011. Suzan oversees all Officers and Directors of the Medical, Dental, Behavioral Health, and Community based services. Suzan has worked in several administrative capacities in Community Healthcare for 21 years: serving LCDF as Medical Program Manager beginning in 1993, advancing to Director of Operations, and currently as the CEO. From January 2003 to September 2011 Suzan assumed the duties of Deputy Director of the New Mexico Primary Care Association in Albuquerque, NM. Suzan began her career working 14 years to end violence against women; from 1987 to 1993 Suzan was the Executive Director for La Casa, Inc. in Las Cruces. From 1984 to 1987 Suzan was the Mental Health Domestic Violence Team Leader for Servicios de La Raza, Denver CO. Suzan is a Certified Community Healthcare Executive from the John Anderson School of Management at UCLA, Certified paralegal, Denver Paralegal Institute, receiving her B.A. in Sociology with an emphasis in Social Welfare from Adams State College in Alamosa, CO.

Derrick Cuenca
CEO — MountainView Regional Medical Center

Derrick Cuenca recently joined MountainView from his very successful market in Granbury, Texas where he was the CEO of Lake Granbury Medical Center, a CHS affiliated facility.
Derrick, a Fellow in the American College of Healthcare Executives, is an accomplished healthcare leader with more than 10 years of executive healthcare administrative experience coupled with 9 years of clinical experience as a surgical technician and supervisor. At Granbury, he led the way in expanding the Lake Granbury Medical Center, expanded service lines and physician practices, implemented practices that resulted in numerous JCS Quality certifications, led the hospital to a 4 Star CMS rating and Joint Commission Top Performer in Quality distinction and expanded points of patient access through development of Express Care clinics. From 1997 to 2006, Cuenca served in the United States Navy as a surgical tech and supervisor, including one tour as a medical corpsman in support of US Marines forward deployed in Iraq.
Derrick holds a master’s degree in Health Care Administration from Trinity University and a bachelor’s degree in Health Care Management from Southern Illinois University.
Derrick, his wife, Nicole, along with son’s Tanner and Parker now reside in Las Cruces and are actively engaging with our community.

John Floros, PhD
President of New Mexico State University

Renowned food scientist and academic leader John Floros became President of New Mexico State University on July 1, 2018. Prior to his current role, he was dean of the College of Agriculture and director of K-State Research and Extension at Kansas State University, where he led the development of a strategic plan, guided the college to record student enrollments, retention and graduation, and nearly 100% placement. As director, he steered K-State Research and Extension – an entity with faculty and staff in five colleges: Agriculture, Arts & Sciences, Engineering, Human Ecology, and Veterinary Medicine – to record extramural funding, with research expenditures of more than $105 Million. Under his leadership the College of Agriculture established the first ever NSF supported Center on Wheat Genomics; and four new Feed-the-Future Labs from USAID on wheat, sorghum and millet, postharvest loss reduction, and sustainable intensification, for a total investment of more than $100M in five years.

Recently, the U.S. Food and Drug Administration recognized him for his “distinguished service to the people of U.S.A.” as a member of the Science Board to the FDA. In 2017, he testified in front of the Senate Committee on Agriculture, Nutrition, and Forestry on “Agricultural Research: Perspectives on Past and Future Successes for the 2018 Farm Bill,” and he recently co-chaired the National Academies of Sciences, Engineering and Medicine, Executive Committee on Science Breakthroughs 2030: A Strategy for Food and Agricultural Research.

Dr. Floros served as professor and head of the department of food science at Pennsylvania State University (2000-12), as professor at Purdue University (1988-2000), and worked as an international industry consultant for more than 35 years. He earned his PhD in food science and technology from the University of Georgia.